DIGITAL  |

CASE STUDY #1 :  SUSAN WELSH PILATES

The burgeoning practice of certified Pilates instructor Susan Welsh reached a point where it needed to streamline and gear up.

The transition from home-based studio to multi-site operation was steady but as every small entrepreneur knows, your back office needs to grow with you.

Remarkable Design Co. was tasked with carrying forth with the existing logo and working to simplify the client experience by creating a website that was lean, easy to use and visually representative of the brand.

Marrying Susan's own studio schedule with her programs in other facilities in the area, we were able to give her broad range of clients a full view of her Pilates practice and make reserving a spot in any class, at any location, a one-stop shop.

By integrating the powerful MindBody scheduling software into her now more minimal website, the client is met with an intuitive platform for booking and payment online while at the same time Susan is delivered a powerful back-end infrastructure that lightens her bookkeeping load and leaves her well-positioned to grow exponentially.  On the Calendar page, with a hover and a click, clients are quickly reserving their spot in class and Susan has secured payment, received an authorized waiver and sent an auto-email confirming the entire transaction.

The second aim of this new chapter was to incorporate a social media presence into the branding.  By creating strong voice and visual templates for a weekly newsletter as well as Facebook and Instagram accounts, Remarkable Design Co. got the ball rolling and provided an easy transition for Susan to carry forward and expand.

BRAND STRATEGY - WEBSITE DESIGN - COPYWRITING & PRINT DESIGN
SCHEDULING & BOOKKEEPING SOFTWARE INTEGRATION - SOCIAL MEDIA DESIGN AND IMPLEMENTATION
TUTORIAL SERIES FILMING, EDITING AND DESIGN
ONGOING SOCIAL MEDIA, NEWSLETTER AND SCHEDULING SOFTWARE MANAGEMENT
 

See the launch video we created for Susan Welsh Pilates.